FOSSIL

If a paleontologist dug you up in a thousand years, what would they conclude about your life?
 
Would a rose gold timepiece around your dusty wrist indicate a life of kicking corporate ass?

Would your smartwatch suggest a life of good vibrations?

If you're going to be a fossil one day, be one worth talking about.

OOH

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PRINT

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PACKAGING

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AD: Sabrina Cavanagh & Hannah Newsome
CW: Nick Beussink